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More than two-thirds of businesses are invisible in AI search

Get discovered, trusted, and chosen by AI platforms.

Outrank competitors across ChatGPT, Perplexity, Gemini, Claude, and Google AI Overviews.

OutriggerOutrigger WorkflowPreview

Why competitors win

Highest-priority gapThird-party authority

Competitors are cited more often in trusted buyer conversations.

High impact

Key signals

Competitor cited in buyer threads4 of 6 threads
Your entity profile needs stronger alignmentMedium impact
Analysis · 2 of 4
ChatGPT
Perplexity
Gemini
Claude
AI Overviews

From invisible
to actionable.

Search visibility doesn’t guarantee AI visibility.

69.5%of businesses aren’t mentioned by AI.

2,729 businesses audited across 14 verticals and 4 markets

app.outriggerai.com/audits/result

Your brand baseline

Complete

Verified signals

3/3

CitationsVerified
AI PresenceVerified
On-PageVerified

Build third-party authority

Build more corroborating citations on relevant third-party sources.

Not another
dashboard.

Evidence, insights, and recommended actions, all in one place.

Others show you the problem.
Outrigger helps you solve it.

CapabilityOutriggerMonitoring-only tools
Tracks AI visibility
Explains why you’re skipped
Prepares the work

Real results for real businesses.

Commercial finance

$1.35M

Estimated lead value

Private law firm

$60K

AI-attributed pipeline

Australian e-commerce

$0 → $3.5K

AI-attributed sales

You’ve got questions,
we’ve got answers.

What is Outrigger?

Outrigger is an AI Search optimization platform that shows where your brand appears, explains why competitors are recommended instead, and prepares the actionable work for your business to rise in the rankings.

What is GEO (Generative Engine Optimization)?

Generative Engine Optimization helps your business get understood, cited and recommended inside AI answers. It matters because consumers increasingly ask AI who to trust before they visit a website.

What is AEO (Answer Engine Optimization)?

Answer Engine Optimization helps your content provide clear, credible answers that search engines and AI assistants can surface directly. It focuses on useful, structured information that matches the questions consumers ask.

Which AI platforms does Outrigger track?

Outrigger tracks how your business appears across five AI platforms: ChatGPT, Perplexity, Gemini, Claude, and Google AI Overviews (provisional). How often visibility is checked depends on your plan.

Does Outrigger replace SEO?

No. SEO helps your website rank and remain discoverable. Outrigger builds on that foundation so AI can understand, trust and recommend your business.

How easy is Outrigger to use?

Outrigger is built for marketers and business owners, not technical specialists. You don't need to hire a dedicated person or agency to manage it. You can review prioritized actions and approve prepared work from a single dashboard.

Who is behind Outrigger?

Outrigger was founded by Joel House, an SEO agency founder, growth operator and author, and Andrew Saunders, a global marketing leader who helped drive Amazon Alexa adoption. Meet the founders

See how AI sees your brand.

Analyze your brand
Outrigger: Grow awareness and gain customers across AI